By Reed Boettcher – www.greatplainskubota.com
You often hear companies being referred to as families or employees as family members. I used to think that was just a marketing tactic to make the company more approachable. It wasn’t until I started working at Great Plains Kubota as Advertising Director that my ideas on this changed. I’ve been here over a year now and I have never worked for a company that involves it’s employees and their families at such a level. At Great Plains you’re treated as a individual not just another employee who punches in and punches out, flying low under the radar. I’ve found that you get back what you put in and isn’t that what we are all seeking? It really all boils down to sound management practices. Our recent advertising campaign, “Riding for the Brand” means more than loyalty and pride. It is what we do as employees of Great Plains, just as a cowboy would represent a brand. As employees of Great Plains, we take pride in our products, are loyal to our customers and treat each other like family.
I’d like to say thanks to all who have taken the time to open the pages of this magazine. The concept of Great Plains Living has been in the works for over a year and has finally become a reality. At Great Plains we are always looking for a way to set ourselves apart from other equipment dealers. This magazine is more than informative stories; it is a way for us to connect with you. With this first issue we don’t really know what to expect, but we can only hope that we hear from you.
In this spring edition you will find company histories and information all on products we offer at Great Plains. We would love to hear about your experiences whether it’s an exciting hunting trip or a great day working on your place. It wouldn’t be the Great Plains without great food. We are giving you some tasty recipes to try out this spring. Submit your family’s recipes and share the love of good home cooking with our readers. From our family to yours, we hope you find our articles useful and enjoyable.
Great Plains Living is your stories, your equipment, and your way of life.